Earn Your Certificate

Data Science for
Business Strategy

Gain the Data Insights Every Leader Needs To Drive Strategy in Today’s Digital World

Data Science for Business Strategy Certificate program provides a concise introduction to the topics that are top of mind among high-performing leaders today: how to capitalize on the explosion of data, analytics and technology to define and execute better strategies, transform business and develop data-savvy future leaders. No prior data science or technical experience is required to attend.

Developed as a collaboration between the University of Virginia Darden Executive Education & Lifelong Learning, the UVA School of Data Science and the UVA McIntire School of Commerce, this unprecedented partnership provides participants with practical knowledge that can be used on day-one, bringing together the technical perspectives, business expertise and ethical leadership for which these three schools are known.

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Participants will learn, among other topics: 

  • How data, analytics and technology are both disrupting and providing strategic opportunities for entire industries
  • Frameworks for turning strategy into action powered by analytics and data science
  • Ethical issues that arise from data-intensive activity
  • Data visualization techniques and tools such as Tableau
  • Data analysis using techniques such as regression and classification and tools including Excel, Python and Jupyter
  • An introduction to machine learning
  • An exploration of emerging and expanding technologies such as cloud, internet of things (IOT) and artificial intelligence, and new models such as edge, SAAS and platforms
  • Big data technologies for analytics and operations, including traditional and new data management technologies such as data warehouses and data lakes
  • Considerations for information and architecture security

Program Formats:

Offered in a live-virtual format or in-person in Charlottesville, Virginia.

Who Should Attend:

  • Mid-to senior level leaders who drive strategy and partner with or manage those managing data
  • Anyone who works with data and wants to connect it to the larger organizational perspective
  • Roles include: C-Suite, Managing Director, Project Manager, Sales, Marketing, Finance, Operations, Analyst, IT, User Experience

* To accelerate collaboration, consider attending with a cross-functional team of strategic leaders, business analysts and IT managers from your organization. 

Cost:

Each program ranges from $2,999- $3,550 depending on the format. Register for all three in-person programs for the certificate bundle cost of $9,450.

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Data Science for Business Strategy Programs

Explore the three programs within the certificate to learn how they each build on each other. Lead your organization through a fundamental understanding of the tools, technologies and processes to find, analyze, interpret and secure the data that can drive your organization into the future.

Strategic Use of Data

7 June–1 July 2021
Live Virtual Program
Price: $2,999
17–18 October 2021
In-Person Program
Price: $3,550*

Identify the strategic challenges and opportunities facing you and your organization, create a plan to use analytics and data science to compete and win, and lead your team or organization with confidence in the data-intensive future of business.

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Data Science Methods and Applications

13 July–5 August 2021
Live Virtual Program
Price: $2,999
19–20 October 2021
In-Person Program
Price: $3,550*

Understand the tools and technologies available to analyze and interpret data and study real-world applications of data science techniques, culminating in a competition connecting analytics and business strategy.

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Managing Information for Analytics

10–31 August 2021
Live Virtual Program
Price: $2,999
21–22 October 2021
In-Person Program
Price: $3,550*

Gain familiarity with modern information management, and develop the confidence to lead your organization into the data-rich future.

*Register for all three programs together for the certificate bundle cost of $9,450.

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I’m about two months into a new role, and I’m already having conversations with people about the systems and data governance. I’m excited to start applying my learnings from the program in a much more profound way.

– Laura Gent
National Institute of Allergy and Infectious Diseases

Learn more about Laura's program experience on our blog.

 

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Want to know more about the Certificate in Data Science for Business Strategy for you and your team? Complete the form below to request more information and we'll follow-up to answer questions and help you plan your learning journey.

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