Free Program Lessons

Introduction to Digital Transformation

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Preview the Program

In a world where business is transforming at an increasing rate, it can be challenging to know where to start. Preview Darden's Introduction to Digital Transformation online program to get an idea of how the program can help you better understand the digital landscape and how you can manage your own transformation.

Featuring five free video lessons with three of Darden's top-rated faculty, this program preview introduces:

  • The rise of the digital age and what it means for business
  • Historical perspective on transformation and how it's evolved
  • Mapping your digital transformation
  • A case study on Starbucks' digital transformation
  • Key takeaways for digital impact across functions

Darden Executive Education & Lifelong Learning is provided by the University of Virginia Darden School Foundation.